Friday, November 16, 2007

APPLE LAUNCHES NEW ALBUM FOR SHAGGY




Visitors to the Apple Store in downtown Manhattan got the shock of their lives when they literally bumped into dancehall superstar Shaggy. The reggae icon unveiled his new album, Intoxication, for fans and media on Wednesday, November 7.

"The Apple Store event was a preview of the album to support our iTunes downloads, and also to have an intimate setting for our fans," reveals Shaggy. Joined by members of the Big Yard family, including Rik Rok and Rayvon, plus Collie Buddz and Da'Ville, Shaggy performed new tunes from Intoxication, including his latest single featuring Rik Rok, Bonafide Girl.

"The thing that I look forward to the most about this album is that it bridges the gap between my core audience and my mainstream fans," discloses the 20-times platinum, Grammy Award-winning artist.Fans around the world can catch Shaggy when he takes up some prime couch time on Late Night with Jay Leno (NBC), The Late LateShow with Craig Ferguson (CBS), and Tavis Smiley (PBS), during the week of release.

Intoxication is a joint venture between Shaggy's own label, Big Yard Music Group, and VP Records. Fans can either lineup on Tuesday, November 13 when the album hits stores, or log on to where else, iTunes.

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